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Guyonneau Quentin

INSTITUT OCEANOGRAPHIQUE


LOGO PRESENTATION

The pictogram represents a submarine which can make think of the research in the oceans, the depth of the water as well as the oceanographic discovery. And the theme of our logo is the discovery of the ocean floor. We have made sure to have a simple logo that can be understood at first glance. The text "Oceanographic Institute" is in capital letters so that it can be read at a glance. A simple and effective text.




VARIATIONS OF THE LOGO

The horizontal logo allows to have another view of the logo. And allows to optimize the height of a website. The logo is often incorporated after the height of the site. The logo is often incorporated into the navigation bar at the top of the site.




The two variants that we decided to implement are "Oceanographic Institute Monaco" and "Oceanographic Institute Paris"? These are the two cities that are part of the Oceanographic Institute and both have an oceanographic museum that belongs to this institute.





MONOCHROME BLACK & WHITE

With monochrome, there is no risk of error on the colorimetry scale. The result will always be very chic and relevant. Moreover, the textual elements will stand out better !







BRANDING (STATIONERY MOCKUP)



SITUATIONAL SCENARIOS

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